Privacy Policy

PLEASE REVIEW THIS POLICY CAREFULLY

Failure Is An Option, LLC (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, and disclose information when you visit www.failureisanoption.com and our associated social media pages.

1. INFORMATION WE COLLECT

We collect information that identifies, relates to, or could reasonably be linked to you ("Personal Information").

• Information You Provide: When you order the book or sign up for our newsletter, we collect your name, email address, shipping address, and payment information (processed via secure third-party payment processors).

• Automatically Collected Information: When you visit www.failureisanoption.com and our associated social media pages (collectively, the “Sites”), we automatically collect your IP address, browser type, and usage data via cookies and analytics tools (e.g., Google Analytics).

2. HOW WE USE YOUR INFORMATION

We use your Personal Information for the following "Business Purposes":

• Order Fulfillment: To process and ship your book orders.

• Communication: To send updates, newsletters, or respond to your inquiries.

• Site Optimization: To analyze site traffic and improve the user experience.

• Legal Compliance: To prevent fraud and comply with our legal obligations.

3. LEGAL BASIS FOR PROCESSING (GDPR)

If you are located in the European Union, we process your data under the following legal bases:

• Contract: To fulfill your book order.

• Consent: For marketing emails (which you can withdraw at any time).

• Legitimate Interest: For site security and basic analytics.

4. SHARING YOUR INFORMATION

We do not sell your personal information for money. We only share data with service providers necessary to run our business, such as:

• Payment Processors: To securely handle credit card data.

• Shipping Partners: To deliver your book.

• Analytics Providers: To understand how the site is used.

5. YOUR RIGHTS (California & GDPR)

Depending on your location, you have the following rights:

• Right to Know/Access: Request a copy of the Personal Information we hold about you.

• Right to Delete: Request that we delete your Personal Information.

• Right to Correct: Request that we fix inaccurate or incomplete information.

• Right to Opt-Out: You may opt out of the "sharing" of your data for cross-contextual advertising via your browser settings or by emailing us.

• Do Not Track Disclosure: Some browsers offer a “Do Not Track” (DNT) setting. Because there is currently no industry-standard protocol for how to interpret these signals, the Sites do not currently respond to or take action with respect to DNT signals.

• No Sale of Information: We do not "sell" your personal information for monetary or other valuable consideration.

To exercise these rights, contact us at info@failureisanoption.com.

6. COOKIES

We use cookies to remember your preferences and analyze traffic. You can set your browser to refuse all or some cookies, but note that certain parts of the Site (like the checkout cart) may not function properly without them.

7. DATA SECURITY AND RETENTION

We implement reasonable security measures to protect your data. We retain your information only as long as necessary to fulfill your order, maintain your account, or comply with tax and legal requirements (typically 7 years for financial records).

8. MINORS

The Sites are not intended for children under 13. We do not knowingly collect personal information from children. If we learn we have collected data from a child under 13, we will delete it immediately.

9. CONTACT US

Failure Is An Option, LLC
974 Van Auken Circle
Palo Alto, CA 94303
Email: info@failureisanoption.com